應該是加入Vendor才能用AMS 。適合有高質量和獨特設計的產品的賣家。并不是像有些人說的，只要加入它，就能賺取大量快錢，大把流量就會涌入過來，變成超高轉化。如果你的產品不夠好，在AMS里面的廣告，完全是燒錢。它是比站內PPC 流量更高的地方。

什么是AMS？ 看它的解釋：

? Amazon Marketing Services (AMS) is a self-service advertising platform designed for vendorsselling on Amazon? Centered around brand growth? Having a vendor account used to be a requirement for using AMS

使用它有什么好處？

--Increased internal traffic for those products we sold as a Vendor– Increased internal traffic for those products we sold as FBA– Increased external traffic to all of our products (Google, Facebook, Pinterest, etc.)

using thecompetitive and demographic information this new advertising platform gave us

AMS平臺的內容介紹：

Three types of ads:– Sponsored Products– Headline Search– Product Display? Brand pages? Customer Demographics and Conversion Data (Yes….Conversion Data!)