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2023-02-23 15:57
在TikTok直播，有4種最基本的話術一定要掌握，分別是歡迎話術、互動話術、銷售逼單話術、感謝話術。
1、歡迎話術是要讓觀眾體驗到“被看見感”。
舉例：
Hi Jennie,welcome, how are you?
Hi Vivian, whereare you from?
Hi Eric, Welcomemy new friends! Don't forget follow me so that you can find me again!
Welcome Tony！Anything you like just tell me and I show you close up.
2、互動話術則在于產生更多有效互動數據，打造氛圍感。
舉例：
發問式互動：Where you guysfrom? I really wanna know it. Its amazing to know you guys from all over theworld and get together in my live room. So tell me please.
尋求點贊互動：I want 100klikes, could you guys help me to get it? Please.
More likes sothat more viewers, help me please.
尋求關注話術：Follow me guys, no follow, cannot find me again!（錯失焦慮）
3、銷售話術要求話術專業易懂，突出產品差異性，引導下單轉化。
舉例：
突出高品質話術：This one is not the cheap staff, XXX（主播名） only offer you guys the good quality product.
高附加價值：Only toady, more freebie only for you guys!
4、感謝話術在于增強觀眾與直播間的粘性，使其產生長期價值。
舉例：
Thank you guys, you guys are so supportive!Love you all!
Just because of your supporting, XXX canoffer the best price for you guys always!
You are so nice and lovely toXXX, I wannastay with you guys all the time.
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封面/圖蟲創意
（來源：跨境愛T哥）
